Micro-Seminar: Sustainability, Digital Platforms and the Intersection of Business, Law, and Policy PART TWO

Micro-Seminars have two parts. Attendance to both parts is required. Registering for the PART ONE session will automatically enroll you in the PART TWO session on Friday.

Part 1: Thursday, August 22, 2024 from 3:00 – 4:30 pm (PST)
Part 2: Friday, August 23, 2024 from 10:00 – 11:30 am (PST)

We live in truly remarkable times. Yet, the story of digital transformation is not only one of excitement and success, but also one of anxiety and fear. The increasing disparities among both corporations and individuals are seeding frustration, dissatisfaction and unrest, with implications running rampant across our political, social and economic systems. By accelerating digital transformation, we have exacerbated differences and created new challenges. This class will address how business and law address societal issues. “Sustainability, Digital Platforms and the Intersection of Business, Law, and Policy” is focused on the opportunities and challenges created by the digital transformation of our economy, and the emergence of digital networks and artificial intelligence (AI) as a foundation of the modern firm.

The course is based on a framework for understanding how firms create, capture and deliver value. As our economy is gradually rebuilt on our new digital foundations, industries are increasingly colliding with “digital” firms, and the way value creation, capture and delivery works is being transformed.

We will address how platforms can aid in sustainability.
1. Class 1 – Overview on platform economics and platform value capture.
Reading - case study: Cashify: Supporting the Transition to a Circular Economy By: Rashmi Kumar Aggarwal, Poonam Garg, Harsahib Singh

2. Class 2: Ecommerce and Sustainability – overview of platform marketing strategy and then discussion focused on inclusion Reading - Case study: SparqU and the Colorado Paradox By: Candace Ruiz, Cristin Cornell Tarr

Lead By: Professor Daniel Sokol

D. Daniel Sokol is the Carolyn Craig Franklin Chair in Law and a Professor of Law and Business at the USC Gould School of Law and Marshall School of Business (marketing department). He serves as faculty director of the Center for Transnational Law and Business and the co-director of the USC Marshall Initiative on Digital Competition.

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